How many services you need. A business that only needs Google Business Profile management pays far less than one that wants SEO, Google Ads and a new website working together. Start with one service or combine them in a plan.
How competitive your industry and town are. Ranking a roofer or dentist in a busy market such as Sarasota usually takes more content, reviews and ad budget than a niche service in a smaller town.
How many locations or service areas you cover. One office in North Port needs one profile and one set of local pages. Several locations, or a service area that stretches from Venice to Fort Myers, means more profiles, pages and campaigns to manage.
One-time projects vs. monthly services. A website facelift or new website build is a one-time project. SEO, ads management, social media and Google Business Profile management are monthly because the work continues every month.
Ad spend. Ad spend is paid directly to Google or Meta. It is separate from our management fee, so you control your budget and see exactly what your campaigns cost.